Making Destinations Desirable.

With the Busch Gardens theme parks, Cannonball develops 360-degree traffic-driving campaigns.

Helping a New Wooden CoasterInvade Busch Gardens

Busch Gardens let consumers name their new wooden coaster, INVADR. But it was up to Cannonball to design the new attraction’s logo and campaign.

Inviting You To A Whole Other World


The Busch Gardens park in Virginia is one of the true gems in the SeaWorld portfolio. With a theme and vibe unlike any other, this park was in need of a campaign idea as unique as the park itself.

Bringing Halloween To Life. Literally….

Every fall at SeaWorld and Busch Gardens,the family-friendly parks are transformed into Howl-O-Scream, where the normal squeals of delight are replaced with screams of fright.

Making Sure Christmas Shines Bright For Busch Gardens

Cannonball encouraged guests to point their sleighs to Christmas Town by creating over a hundred marketing pieces for Busch Gardens’ annual holiday event.